Name
Email
Just curious, what made you interested in talking to me today?
How long have you been in business?
Can you tell me all the services your business offers? Out of all of those, which would you say are the most profitable for you? *
Can you describe in detail which services/offer you’re most interested in advertising? *
Who is your typical/ideal customer that uses your services? (Demographics, Income Levels, Distance from Business, Interests, etc) *
How much does your average customer spend with you over time?
Why would someone choose your business versus a competitor?
Who would you say are your biggest competitors?
What advertising strategies have you tried so far? What has been the most successful?
How are your customers currently finding your business?
Can you describe the current process of how someone typically hires and schedules you for your services? *
If you talked to 10 people, how many would you say turn into actual customers?
Do you have a list (email list, etc) of current customers that you can make additional offers to? If so, how many people would you estimate are on that list?
Do you actively collect reviews from your customers? If so, how are you getting them?
Considering how crucial social media is today for B2C businesses to gain exposure and new customers, would you say you are satisfied or unsatisfied with your business's current results on social media? What makes you say that?
What has been your biggest struggle with marketing your business?
What do you think is costing you the most money, advertising you’ve spent money on that isn’t/hasn’t worked or advertising you’re not currently doing that could be bringing in new customers due to lack of team members/advertising strategy, etc?
Pretend we were to start working together and the first 90 days go by. What would need to have happened for you to feel like it was a success?
After 12 months goes by? What has happened for you to feel like it was a success?
Out of curiosity, what do you think would prevent you from achieving that result yourself?
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